Fonts
Sacramento is a very elegant and calming font. It can connote a higher class of demographics A, B, C1 and C2 due to the fact it seems fancy. This font may appear on a higher class newspaper such as 'Tatler'. The sacramento font seems as though it may be featured in a expensive and high end restaurant menu in headings. It also could be seen in leaflets based on products aimed at higher class people. The psychographic for this font may be aspirers as this group tend to aspire to be the best
they can and in fashion, and this font does that by making it look like what they want.
they can and in fashion, and this font does that by making it look like what they want.
Black Casper is more of an informal font which
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